It is the idea that Quinoa is as precious as gold, which is why we have laced our bottle in beautiful shining gold. The rays and dots covering your bottle of Quri are derived from the ancient accounting system, Quipu. Quipus were a number of strings tied to a central knot. Depending on which string the knot was placed, its distance from the center, its size and how it was tied determined its numeric value.
Although today we call the colonized Peruvian Civilization the Inkas there was actually only one Inka, the equivalent to an emperor in Europe. The Inka was know to wear highly crafted gold and silver jewelry. The Q in Quri is modeled after one set of these beautifully crafted earrings the Inka were known to adorn.
In the final steps of perfecting Quri Vodka we filter through Volcanic Stone. Volcanic stone is known to purify water and vodka. We have painted our bottle Matte Black to represent this final process.
Quri is Gold in in Quechua a language spoken deep in the Andes. The Inkas were the worlds greatest goldsmiths and gold craftsman creating some of the greatest gold artifacts to this day. The Inkas adorned themselves in Gold so to have we adorned our Bottle in Gold.
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The spirit of QURI vodka is one of respect. Respect for the people and land that are responsible for producing the greatest quinoa in the world. And respect for the painstaking process of distilling fine premium spirits.
The process of crafting QURI starts with the world’s best quinoa, which we source from a Peruvian family farm(Juancito) located on Lake Titicaca and next to a dormant volcano. The quinoa is transported to our distillery where we initiate the process by hand milling, cooking, and mashing the grain.
In our special 45 gallon fermenters, we utilize 5 different types of yeast in our fermentation process. These yeast strains were hand selected to develop a more robust flavor profile; as far as we know, we’re the only distillery in the world to utilize this specific fermentation technique.
We slow distill a total of 3 times. The first two take place in traditional copper pot configuration and contribute to the end product’s smooth finish. The third distillation takes place in a vodka column standing over 20 feet tall, which helps produce a purity up to 96%.
The final stage in our process is to drip filter the vodka over 3 days. This is done through two components: 1) an activated carbon taken from coconuts and used to purify drinking water; 2) volcanic stone sourced from the volcano located next to the aforementioned quinoa farm.
